Today, 7 September 2011, we welcome the latest brand to enter the prepaid mobile market in Australia. Red Bull Mobile was today kind of launched. Well the rates and plans are now public. Actually there are no rates, just recharge amounts. I have undertaken a quick review of the plans.
Red Bull Mobile is bringing a new way of pricing prepaid mobile to Australia. Recharge for a set amount and you receive unlimited calls, text, MMS and a set 
amount of data that will last you for a given period. This is more inline with what is available in Europe.So how does it work. Recharge for $10 and you receive unlimited calls, text, MMS and 750MB of data for 7 days. Recharge for $20 and it all lasts for 15 days plus your data allowance for the 15 days is 1.5GB. Recharge for $39 and receive it all again but this time it lasts for 30 days and the data allowance is 4GB. Recharge for $75 and it all lasts for 60 days plus the data allowance is 8GB (beat that, no one does that!). Finally if you recharge for $365 it all lasts for 365 days and the data allowance is 5GB per month or 60GB for the 365 day period.
How about that for value. Ideal if you have already been with Vodafone and know that it (network) works great for you. if you are out of their reach then, maybe not so great. No details are provided in terms of international calls. Access is for Australian numbers only.
The data allowance is phenomenal, it might not say unlimited but 4GB in a 30 day period is huge. Bare in mind however that each time you access data it counts for a minimum of 250kb, so access it 4 times and 1MB is used. No peer to peer sharing is available. Bare in mind that most providers actualy charge you in 1MB increments (this is a quarter of that).
How does it compare to other plans? Unlimited is the latest flavour at the moment so it compares really well. You can’t physically purchase a sim card at the moment. I am sure this is only days away.
